The bridal world moves fast. Styles change. Fabrics get lighter. Brides want gowns that feel personal and unique—plus, they want them quickly. For retailers, keeping up isn’t just a good idea. It’s the only way forward. 

In 2026, Bianco Evento will show off its much-anticipated 2027 Collection at some of Europe’s top bridal fairs. These aren’t just any events. They’re where boutique owners come to sharpen their selections, build stronger relationships with suppliers, and lock in smooth, reliable B2B ordering from a trusted European manufacturer. 

Only retailers and industry folks get through the doors. If you’re planning what to buy for 2027, this is where it all starts. 

Why should you visit Bianco Evento at these fairs? 

 Because nothing beats seeing a collection up close. Gowns look nice online, sure, but you need to feel the fabric, check the fit, and see the craftsmanship in person. 

At every fair, you get to: 

• Preview the 2027 Collection before anyone else—right when buying decisions mattermost
• Talk trends and upcoming styles directly with our team
• Get the details on sizing, stock, and how we deliver fast restocks
• Connect with other boutique owners and buyers from all over Europe
• Place your B2B orders with total confidence

Bianco Evento brings together sharp European design, real production power, and fast stock turnaround. These fairs open the door to a partnership that works. 

ABC Salon 

March 1–2, 2026
Munich, Germany
Registration Link 

The bridal season opens in Munich at ABC Salon, a key industry platform where retailers come to discover what will sell in the seasons ahead. 

Bianco Evento will highlight the strongest direction of the 2027 Collection—elegant necklines, clean silhouettes, and refined details that match modern bridal expectations. Our team will be available for consultations on:

• Best-selling silhouettes for your market 

• Trend direction and what brides will ask for next 

• Range planning for strong sell-through 

• Smooth B2B ordering and restocking 

If your boutique caters to brides who love modern elegance with commercial strength, ABC Salon is the ideal starting point. 

Exposition Preview de Bianco Evento (Personal Event) 

March 15–16, 2026
Hilton Garden Inn, Massy (91), Île-de-France
Registration Link 

The Exposition Preview is a dedicated Bianco Evento event—created for retailers who want a focused and premium buying experience.

Unlike large trade fairs, this preview is designed for deeper product exploration and direct brand access, offering: 

• One-to-one consultations with our experts 

• Extended collection presentations in a calm environment 

• Detailed discussion on sizing, production, and logistics 

• Strategic buying advice tailored to your boutique profile 

For French and international retailers who prefer structured decision-making, this event is the most personal way to experience the 2027 Collection and define your 2027 assortment with confidence. 

Rome Bridal Week 

March 22–24, 2026
Rome, Italy
Registration Link 

Italy’s bridal market is defined by elegance, tailoring, and timeless sophistication. Rome Bridal Week is where tradition meets new-season demand—and where retailers come to secure designs that will resonate across the coming year. 

At this event, Bianco Evento will present key collection highlights tailored to boutiques that serve brides looking for: 

• Elegant minimalism with strong craftsmanship 

• Premium fabrics and refined finishing 

• Modern silhouettes with a timeless feel 

It is also an ideal moment to discuss how Bianco Evento’s stock-based capabilities help boutiques stay responsive—especially when brides shop later and expect faster delivery. 

European Bridal Week (EBW) 

March 28–30, 2026
Essen, Germany
Registration Link 

European Bridal Week is one of the most influential bridal trade shows in Europe, bringing together manufacturers, designers, and retailers across international markets. 

Bianco Evento will showcase the 2027 Collection in full strength at EBW, offering retailers:

• Comprehensive dress and accessories presentation 

• Trend insights for 2027 

• Commercial bestsellers and standout styles 

• Clear guidance on stock availability, ordering, and support 

For boutiques looking to build long-term supplier partnerships, EBW is an essential meeting point. 

What Makes the 2027 Collection Different? 

A Historic Expansion of Bridal Gown Styles 

The 2027 Collection is defined by necklines, clean elegance, and a refined modern direction—yet its biggest statement is breadth. This season introduces an unprecedented variety of wedding dress styles, tailored to meet every bride’s dream, from ultra-romantic ball gowns to sleek contemporary silhouettes. 

Here’s what retailers can expect: 

A broader silhouette range for stronger boutique assortments 

Collection 2027 really opens up the options. Boutiques can help more brides find the gown that feels right and do it with confidence.  

Think classic A-lines and ball gowns, but with fresh details. Then there are mermaid and fit-and-flare styles, updated with a modern edge.  

You’ll also find two-piece looks and mix-and-match pieces, which let brides personalize their style and keep things versatile.  

And sizing? It’s truly inclusive, with fits that work for every body shape.  

So, now boutiques can keep up with the latest bridal trends, but still help each bride land on something that feels just right for her. 

New: Evening & Party Dresses — Extend the Celebration 

Bianco Evento traditionally focuses on bridal wear. In 2027, the brand expands into a new category: evening and wedding party dresses crafted with the same elegance and quality standards.

These pieces are ideal for: 

• Bridal after-party looks 

• Mother-of-the-bride and bridesmaid options 

• Reception-ready styles that keep the celebration chic from aisle to dance floor 

For retailers, this is more than a product addition—it is a revenue opportunity. Evening and partywear opens the door to multiple occasions, better cross-selling, and higher sell-through across wedding-related events. 

Beyond Dresses: Accessories & New Jewellery Lines 

A bridal wardrobe is never complete without accessories. Alongside Bianco Evento’s signature accessories—veils, boleros, and headpieces designed to complement every gown—we are excited to unveil a new range of real gold jewellery.

The new jewellery line includes: 

• Timeless necklaces and drop earrings 

• Elegant bracelets and wedding rings 

• Coordinated sets that pair seamlessly with bridal gowns or evening wear 

This category strengthens the full-look concept and offers boutiques high-margin add-ons that are easy to merchandise and attractive to brides seeking a premium finish.

New Maternity Wedding Dress Line — Beautiful by Design 

Every bride deserves a dress that fits beautifully, no matter the moment in her journey. That’s why Bianco Evento is proud to introduce a new line of maternity wedding dresses.

Designed with thoughtful shaping and comfort-first construction, this line delivers: 

• Flattering silhouettes for changing body shapes 

• Stretch fabrics and supportive structure 

• The same signature Bianco Evento elegance—without compromise 

For boutiques, maternity bridal is a meaningful expansion: it serves an often underrepresented bride segment while allowing you to become the boutique known for inclusive, thoughtful styling. 

Networking & Partnership Opportunities 

Trade fairs are not just about placing orders. They are about building relationships that support long-term retail growth. 

Meeting the Bianco Evento team in person allows you to: 

• Discuss regional bridal trends and what brides are requesting 

• Evaluate your assortment strategy with expert input 

• Explore collection positioning for your boutique audience 

• Strengthen supplier relationships for smoother seasonal planning 

With years of bridal experience and a retailer-first approach, Bianco Evento understands what matters: reliable service, clear communication, and product that sells. 

Effortless B2B Ordering with Bianco Evento 

One reason retailers value Bianco Evento is how simple and structured the B2B process is. 

At these fairs, you can: 

• Review the B2B ordering workflow 

• Understand availability and restocking processes 

• Discuss logistics and delivery expectations 

• Explore purchasing options designed for boutique needs 

The goal is straightforward: make it easier for you to stock what your brides want, when they want it—without unnecessary complexity. 

Who Should Attend? 

These fairs are exclusively designed for: 

• Bridal boutique owners 

• Retail buyers 

• Bridal showroom managers 

• Bridal retail professionals 

If you’re looking for a reliable European bridal partner with a broad 2027 assortment, strong craftsmanship, and a streamlined B2B ordering process, these events belong on your calendar. 

Plan Your Visit & Secure Your Spot 

You need to register for each event. If you want some one-on-one time with our team, sign up early—spaces fill up fast. 

• ABC Salon | March 1–2, 2026 | Munich
• Exposition Preview de Bianco Evento | March 15–16, 2026 | Île-de-France
• Rome Bridal Week | March 22–24, 2026 | Rome
• European Bridal Week (EBW) | March 28–30, 2026 | Essen

Let’s Shape the 2027 Season Together 

The bridal market continues to evolve—and retailers who prepare early stay ahead. 

By visiting Bianco Evento at Europe’s leading bridal fairs in 2026, you gain early access to the 2027 Collection, direct trend insights, and a partnership model built to support your boutique’s growth. 

We look forward to welcoming you, discussing the future of bridal fashion, and building lasting retail partnerships across Europe. 

2027 starts here—with Bianco Evento.